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Auto Industry - Driving Towards Major Disruption!

Tesla's first Roadster, launched in 2006, had a base sticker price of $109,000 and sold 2600 units in its first year. Detroit was then amused, as was evident from a now famous comment made by Mr Bob Lutz a long-time auto executive, and former Vice Chairman of GM. In an interview to a national magazine, Bob Lutz had said that the Tesla motor car and the company that developed it was a joke! But, how the tables have turned in just a few years!...

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